Elan Group Announces ₹1,600 Crore Ultra-Luxury Housing Project in Gurugram

• ₹1,600 crore investment in ultra-luxury residential development

• 230 premium 4BHK homes planned in Phase One

• Project designed by London-based architectural firm Benoy

Gurugram: Strengthening its presence in the premium real estate segment, Elan Group has announced a ₹1,600 crore investment for an ultra-luxury housing project in Gurugram, reflecting rising demand for spacious, high-end residences in the NCR region.

The upcoming project, named Elan The Statement, is located in Sector 49, Gurugram, a rapidly developing residential hub known for its connectivity to Golf Course Extension Road and Sohna Road. Spread across approximately six acres, the development is positioned to cater to affluent homebuyers seeking privacy, exclusivity, and globally benchmarked living standards.

Project Overview and Configuration

In the first phase, the Elan Group ultra-luxury housing project in Gurugram will offer 230 four-bedroom residences distributed across five residential towers. The apartment sizes will range between 4,300 and 4,500 square feet, placing the project firmly in the ultra-premium category.

Each residence is planned with a two-homes-per-core layout, ensuring low-density living and enhanced privacy for residents. Private lift lobbies, expansive layouts, and premium interior specifications are among the key design elements intended to appeal to discerning buyers.

According to the developer, the homes will feature high-end finishes and refined detailing, aligning with the expectations of buyers looking for luxury homes that combine space, comfort, and exclusivity.

Architecture and Design Approach

A major highlight of the project is its architectural vision. Elan The Statement has been designed by Benoy, a globally renowned London-based architectural firm known for delivering iconic developments across international markets.

The project will feature a metal-and-glass façade, a relatively rare architectural style in Gurugram’s residential landscape. The distinctive golden glass exterior is expected to give the development a strong visual identity while reflecting contemporary global design sensibilities.

Elan Group stated that the architectural language of the project has been carefully chosen to stand out in the luxury housing segment while offering residents an elevated living experience.

Amenities and Lifestyle Offerings

Beyond design and layout, the project places significant emphasis on lifestyle amenities. The developer has planned an elevated amenity ecosystem catering to residents across different age groups.

While detailed amenities are yet to be fully disclosed, the company indicated that the project will offer a comprehensive suite of lifestyle facilities, reinforcing its positioning as a high-end residential address in Gurugram. Such amenities are increasingly becoming a key differentiator in the luxury housing market, where buyers seek not just homes but a complete living environment.

Market Demand and Location Potential

Commenting on the project, Vineet Dawar, President – Sales and Strategy, Elan Group, said the development aligns with evolving buyer preferences in Gurugram.

“‘Elan The Statement’ addresses the growing demand for large, well-designed luxury homes with expansive layouts and thoughtfully curated amenities. The potential of this location is undeniable, and a development of this stature is precisely what the market here is ready for,” he said.

Sector 49 has emerged as a preferred residential destination due to its proximity to major commercial hubs, established social infrastructure, and improved road connectivity. Industry experts note that ultra-luxury projects in well-located sectors of Gurugram are witnessing sustained interest from end-users as well as investors.

Elan Group’s Growing Luxury Portfolio

The announcement of this ultra-luxury housing project in Gurugram underscores Elan Group’s broader strategy to expand its footprint in premium and luxury real estate segments. Over the years, the developer has been known for its presence in high-end commercial and mixed-use developments, and this project further strengthens its residential portfolio.

With rising aspirations, increased purchasing power, and a growing preference for low-density, spacious homes, Gurugram continues to attract developers focusing on luxury and ultra-luxury housing formats.

As construction activity in the region picks up pace, projects like Elan The Statement are expected to play a key role in shaping the next phase of Gurugram’s luxury residential market.