Bhumika Realty Appoints Rohit Sharma & Ritika Sajdeh as Brand Ambassadors
Bhumika Realty ropes in Rohit Sharma and Ritika Sajdeh as brand ambassadors to strengthen brand visibility and support expansion plans across NCR, including multiple real estate and mixed-use developments.
- Rohit Sharma and Ritika Sajdeh join Bhumika Realty as brand ambassadors
- Move aimed at boosting brand visibility and credibility in NCR
- Developer expanding with projects across Faridabad, Gurugram, and beyond
Real estate developer Bhumika Realty has announced the appointment of Indian cricketer Rohit Sharma and Ritika Sajdeh as its brand ambassadors, marking a strategic step to strengthen its market presence in North India.
The collaboration comes at a time when the company is actively expanding its footprint, particularly across the National Capital Region (NCR). With a series of ongoing and planned developments, the move is expected to enhance brand recall and align the company with values such as consistency, trust, and performance.
Speaking on the announcement, Uddhav Poddar, CMD of Bhumika Group, said the partnership reflects the company’s long-term vision and growth strategy. He highlighted that qualities like discipline and consistency, often associated with Rohit Sharma, resonate strongly with the brand’s philosophy of delivering quality projects with precision.
Rohit Sharma and Ritika Sajdeh also shared that their association with Bhumika Realty is rooted in shared values of commitment and long-term vision. They noted that the company’s leadership approach and focus on execution make the partnership meaningful.
Bhumika Realty has been steadily expanding its portfolio with a mix of residential, commercial, and mixed-use developments. Current projects include a mixed-use development in Faridabad and a commercial project in Gurugram. The company is also planning integrated townships in key locations such as Faridabad, Sonipat, Meerut, and Vrindavan.
Beyond real estate, Bhumika Realty operates Urban Square Mall and is exploring opportunities in transit-oriented developments, including projects linked with metro infrastructure. The company is also evaluating hospitality ventures as part of its broader diversification strategy.
Industry experts believe that celebrity endorsements, especially involving widely recognized figures like Rohit Sharma, can significantly enhance brand positioning, particularly in competitive markets like NCR where trust and visibility play a crucial role in buyer decisions.
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